Google Ads Management
We specialize in working with businesses of all sizes and budgets to help in delivering strategic, high-profit campaigns with our Google Ads Management Service! We offer free audits that will help create top-of-the-line ads campaigns!
We get you leads and sales not just clicks!
Here's why you should choose us.
Digital agencies have been popping up left and right, but not all of them are worth your time. It’s important to understand what they offer before you choose one that will best suit your needs and budget.
No Lock-In Contracts
We don’t believe in locking you into contracts. We build long-term partnerships with our clients because we get you the results that other agencies simply couldn’t achieve.
Trackable Results
Regular and detailed reporting lets you track the impact of your campaign on your business’s bottom line. It’s a transparent process that shows real results as they happen!
Selective Clients
We are a company that values honesty and integrity above all else. So, we’ll only take on a client after making sure our services will be able to get you the results that you deserve!
We believe in results above all.
UK's Leading Google Ads Agency
IWD is a leading Google Ads agency that will take your business to the next level. We’re not just another agency in town, we are light years ahead of our competitors thanks to unbeatable quality services that have made us leaders since 2015.
We are experts in helping companies/brands stay visible to potential customers. We help you bring more revenue and cut costs by generating leads and sales for your business, providing a full solution from start to finish.
Our Google Ads Process
Step 1: Ad Targeting Strategy
We get to know your ideal customer by first gathering information about their demographics, location and much more. We also learn what device they use, as well as the types of content on which they spend the most time consuming online.
Using our research into this demographic, we are able to create campaign that is tailored specifically for them!
Step 2. Competiton Research
Imagine if you could see what your competition was doing with their Google Ads strategy. Would it help you beat them? That’s where our tools come in handy, and by highlighting the competitors within a specific industry or niche that have similar keyword bids. We can get an insight into who is competing against our client – which helps determine the best course of action when tailoring our client’s Google Ads campaign accordingly.
Step 3. Campaign Setup
Using our expertise in in-depth keyword research and professional direct response copywriting, our creative team can help you generate new customers by targeting potential “lead” groups with personalized messages designed just for them.
We’ve been doing this for years, so we have a solid understanding of what works and what doesn’t. We’ll help you determine your target audience so that you can save money on ineffective keywords and campaigns and avoid unnecessary hassles.
Step 4. Bid Optimisation & Testing
We will help you find the best ROI for your Google Ads campaign. We’ll test different ad variations and optimise keyword bids to deliver high-quality results and a lower cost per lead, all while increasing sales!
- Keep your ROI high
- Minimize ad spend and get the best value for every dollar spent
- Optimize your Google Ads campaigns to save time and money.
Step 5: Tracking and Reports
Our team of experienced Google Ads Managers set up comprehensive tracking. They provide detailed reporting and campaign updates to know where the budget is going and ensure you are notified on changes as they happen, allowing you to make the best decisions for your company’s bottom line and see what you’ve gotten back from your advertising investment.
Common Questions And Our Answers
Frequently Asked Questions
We want to make sure you have all the information needed before starting your journey. To get started, we’ve compiled a list of the most frequently asked questions and their answers that are common among our clients. If your question is not answered below then please don’t hesitate to contact us!
What is Google Advertising?
Google Advertising is a way for individuals and businesses to promote their goods and services through Google ads search results. It does not stop there – adverts can also be displayed on other platforms including YouTube, display advertising as well as in the form of Shopping campaigns within Google’s search marketplace.
Advertisers can bid on Clicks, Impressions or YouTube Views. It’s based on the advertiser’s daily budget and deducts money every time someone clicks one of these ads or everytime a certain number of users have seen it (impressions).
What is the Cost Per Click (CPC)?
The cost per click is the amount you are charged each time someone clicks on one of your ads.
Google Ads operates on an auction system. When you bid for a keyword, the higher your competition is bidding–the more they want that keyword and its space in Google’s advertising section- -so if their bids are high, so must yours to get a decent ad position.
We create a system that will ensure your bids are set competitively and updated regularly, which in turn ensures you pay the minimum amount possible per click.
Are Google ads worth the money?
You will be able to see how many leads and sales your campaign has reached month after month, so that it is easy for you to measure progress in terms of what kind of return on investment (ROI) level they are getting from their campaigns.
As a business owner, you want to do everything in your power for profitability. We account for margins in products as well as predicted volumes which provide you accurate analysis and guidance on the viability of Google Ads before we get started.
In addition, the quality of your sales team and your sales process will affect the ultimate outcomes. The goal is to generate high-quality leads which will increase a lead’s chances of turning into a sale!
How does your money back guarantee work?
We take the time to research your business and industry before we work with anyone; this allows us to know what ROI you can expect from our management services. In the rare circumstance that you don’t get a positive ROI at all after 60 days of service – we will refund 100% of our Google Ads Management Fee back so that it doesn’t cost a thing!
Note: Google Ad spend is not eligible for a refund.
Let’s Talk About Your Project
Contact us now and receive a custom quote from one of our consultants that will be tailored specifically for you!